REDKEN BLONDE IDOL CUSTOM-TONE VIOLET
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NO BRASSINESS. GUARANTEED.*
Redken knows that no two blondes are alike so we offer customizable care to bring out the best in every blonde! New Blonde Idol with the exclusive Kera-Bright System balances, brightens and beautifies to keep your blonde brilliant and idol-worthy between salon visits.
A unique combination of kerabond, violet leaf extract and lactic acid helps strengthen, condition and boost shine so blonde hair looks bright and beautiful.
f you describe your haircolor as: Platinum, Lavender, Violet Pastel, Icy, Café Au Lait, Beige, Natural Ash, Smokey
You would like to cancel out or neutralize any unwanted brassiness
WHEN TO USE
FOR MINIMUM COLOR DEPOSIT
1-2 weeks after a haircolor service
When you are satisfied with current tone
To maintain newly colored hair
FOR MEDIUM COLOR DEPOSIT
3-4 weeks after a haircolor service
When tone needs to be slightly adjusted
After sun-exposure or light swimming
FOR MAXIMUM COLOR DEPOSIT
5-6 weeks after a haircolor service
When desired tone is brassy or flat
After excessive sun exposure or swimming
HOW TO USE
Before first use, set dial to “Week 6” and pump repeatedly until product begins to flow. Then set dial to “Week 1” and pump repeatedly until product begins to flow.
Following a haircolor service, dial up weekly to increase color deposit
Adjust dial as needed, for example, increase after sun exposure, swimming or prolonged mineral-rich water use. Decrease when satisfied with haircolor tone.
Can be used daily when dialed at the minimum color deposit or up to twice a week when dialed at the medium or maximum color deposit (refer to the dial on the Custom-Tone bottle)
Apply to damp hair. Leave on 3-5 minutes. Rinse thoroughly.
CREATIVE USAGE TIPS
ADJUST HAIRCOLOR WITH DEEPER DEPOSIT
Apply Maximum color deposit all-over 3-4 times a week for 5 minutes. The results will either be significantly cooler or warmer based on the Blonde Idol Custom-Tone daily treatment you use than with typical use, depending on condition of hair. Rinse thoroughly.
Apply Maximum color deposit to lighter ends only twice weekly for 5 minutes. Rinse thoroughly.
Use both Blonde Idol Custom-Tone Violet and Gold treatments weekly. Apply each formula to random sections of hair for 3-5 minutes. Rinse thoroughly.